map Local SEO · Get found where customers look

There's a business in your town getting all the calls. Right now it isn't you.

I get local businesses found where their customers are already looking. On Google Maps, in the search results, and now inside the AI tools people ask for recommendations.

Half of local searches end in a call straight from the map. If you're not in the top three, you may as well not exist. And the customers who used to ask Google are now asking ChatGPT. If your business isn't set up to show up in either, you don't get considered. You don't even know you were skipped.

schedule 30 minutes. No pitch. A live look at where you actually rank across your service area.

Contact Us

Tell me a bit about your business and I'll reach out to set up your call.

No spam. I'll reach out personally. (not AI!)

The invisible barrier to your growth.

Local rankings aren't about who has the best service anymore. They're about who has the most authority in the eyes of an algorithm. Here's where most businesses lose.

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The ghost effect

You rank number one from your own shop. Drive a few miles away and search again, and you vanish. Your real customers aren't seeing what you see.

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Invisible in AI search

More people ask ChatGPT and Google for a recommendation every month. If your business isn't structured to be found there, you're left out of the conversation entirely.

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Wasted ad spend

Paying for every click while a competitor gets the same lead for free, because they rank organically and you don't.

Everything it takes to own local search.

Local SEO is a stack of work that compounds. I handle all of it, so your visibility grows month over month instead of standing still.

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Google Business Profile management

The core of local ranking. Daily monitoring, posts, photos, and the optimization that gets you into the Map Pack. Offered as its own managed package, see below.

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Citations and NAP consistency

Your name, address, and phone matched across the web, so Google trusts your business is real and where you say it is.

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Review strategy

The velocity and responses that move both rankings and trust. Review count and recency matter more than most owners think.

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Local content and on-page SEO

Location-relevant pages built so Google and AI search understand exactly what you do and where.

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AI search optimization

Structuring your presence so the tools people now ask for recommendations actually surface your business.

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Geo-reporting

A clear picture of where you rank across your whole service area, not just from your front door.

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Want just Google Business Profile management?

Google Business Profile management is the fastest, most affordable way to start. It's the single highest-leverage piece of local SEO, and I offer it as its own managed package with clear monthly pricing.

If full Local SEO is more than you need right now, start there.

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Real movement in competitive markets.

I don't hide behind reports. Here's actual movement generated for local businesses.

Local gym Google Maps rank tracker showing movement from position 20+ to top 3

Local Gym: 10 Days

Invisible to Top 3 in Their Town

Went from ranking 20+ and effectively invisible to the top 3 across their entire town in 10 days. The calls followed.

Ranking: 20+ -> Top 3 Timeline: 10 days
New Orleans attorney Google Business Profile verification restored

New Orleans Attorney: 2 Days

GBP Verification Rescued

When Google said “no more options available,” I got this firm fully verified and visible again in 48 hours after an office move killed their profile.

Status: Suspended -> Verified Timeline: 2 days
Google Reviews
starstarstarstarstar 5.0 · 2 reviews See all on Google →

Lance Robinson

3 months ago

starstarstarstarstar

Great company, very reliable, Andrew goes the extra mile!

Buoy Bill

4 months ago

starstarstarstarstar

Andrew does great work! Rebuilt my homegrown, totally stale website with current technology and fresh new look!

Andrew Cunningham, founder of Softwater Software

Built by someone who reads the algorithm, not the hype.

I've spent years in local SEO across a lot of markets, and years before that building software. That mix matters. I treat your visibility like a system to engineer, finding the exact signals that move your ranking instead of guessing.

Softwater Software exists to bring that to local businesses without a marketing department. You don't need to understand the algorithm. You just need someone who does.

workspace_premium 100% Job Success star Top Rated Plus verified_user Verification Expert

Frequently Asked Questions

I already show up when I search my own business. Why do I need this?

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When you search from your own location, Google shows you what you want to see. Drive a few miles away and you might disappear. Your actual customers aren't seeing what you're seeing. I track your real visibility across your entire service area.

How is this different from just GBP management?

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GBP management is one piece, the most important single one. Full Local SEO adds citations, reviews, local content, and the on-page work that pushes you to the top three and keeps you there. If you only want GBP, that's offered on its own.

How long until I see results?

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Local SEO usually shows movement within a few weeks. I had a Houston business go from invisible to number one in 14 days. Every market is different, and I'll be straight with you about what to expect for yours.

Do you work with businesses outside my industry?

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Local SEO works the same way for a plumber, a law firm, or a dentist. The signals are the same. The strategy adjusts to your competition.

Your competitors are showing up first right now.

Every day you wait is another day they get the call instead of you. A free call costs you nothing and 30 minutes, and you'll leave knowing exactly where you rank and what's costing you customers.

my_location Live ranking audit
groups Competitor breakdown
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Book a free strategy call →

No pitch. No pressure. Just a clear look at where you stand in local search.

Ready to fix your ranking?

Schedule your free 30-minute strategy call below.